Digital goods marketplace G2A had a strong system in place for preventing third-party eCommerce fraud but was still struggling with first-party misuse (AKA friendly fraud). The company needed a chargeback fraud solution that could profitably handle chargebacks for low-ticket items at scale and was looking for an experienced, trustworthy partner to shoulder the burden. G2A’s need became even more pressing as part of its decision to expand into selling digital goods besides gaming products. More products sold and greater sales volume were anticipated to naturally lead to more chargebacks, adding to the haste with which the company wanted to start tackling chargebacks effectively.