Backmarket is the world’s leading dedicated renewed tech marketplace, bringing high-quality professionally refurbished electronic devices and appliances to customers in 16 countries. With a mission dedicated to building trust and desire for reborn tech, Backmarket connects highly selected professionals to consumers who are looking for a more affordable, reliable and ecological alternative to purchasing brand new products.
Backmarket’s decision to automate chargeback mitigation is part of their larger effort to streamline their world payment structure as global sales increase and their payment ecosystem becomes more complicated. The end goal includes a new checkout process with smart routing of payments coming in and and going out for this B2C, C2B, and B2B provider.
“As part of our planning, we wanted to explore how we would handle chargebacks to factor in what would be required as we mapped out our smart payment structure” says Olivier Erol, Fraud Manager at Backmarket. “ROI was very important in driving our decision as we expect our chargeback volumes to increase as we continue to expand territories, PSPs, and take on more risk.”
Justt’s smart chargeback automation technology connects directly with their customers’ PSPs to immediately scale to handle any volume of chargebacks. And through the application of machine learning coupled with their industry expertise, Justt further provides the chargeback performance insight required to continue driving improved revenue recovery.
“Payment structure is very much the backbone of any online marketplace. Our providers therefore have to also be trusted partners since our operational success is driven by the success of their products” adds Erol. “When it comes to chargebacks, Justt brings not only expertise from a best practices and compliance standpoint, but their relationship and technical teams are set up to support us real-time as we onboard new PSPs and integrate with other platforms to promote increased revenue recovery on fraudulent chargebacks.”
Backmarket has a mission: to build trust and desire for reborn tech. The new partnership with Justt aligns with their goal of providing their clients and customers with a seamless automated buying and selling experience, allowing Backmarket to do what they do best…challenging people to rethink their tech consumption.