Ecommerce

Automate Ecommerce Chargeback Recovery at Scale

Fight chargebacks from first-party fraud, delivery disputes, payment confusion, and more—with Justt’s automated chargeback management with proven retail chargeback success.

Turn ecommerce transaction disputes into recovered revenue

More online shopping means more first-party fraud. Forgotten purchases, buyer’s remorse, and delivery confusion fuel illegitimate chargebacks. With Justt, you can recover revenue using retail-specific evidence that proves legitimate transactions and customer receipt of goods.

How Justt wins ecommerce disputes 

Surface your strongest data automatically

Justt pulls delivery confirmations, transaction records, and customer data from merchants, PSPs, logistics providers, and third-party sources, automatically.

Mass-customize each and every evidence document with AI

Use ROI predictions to automate smart chargeback decisions

Use ROI predictions to automate smart chargeback decisions

Justt’s dispute optimization maximizes net dollar recovery with AI-based recommendations.

Continuously improve win rates

Justt A/B tests arguments across SaaS merchants and automatically applies optimizations.

Simple data enrichment for exceptional win rates

Justt leverages transaction and fulfillment data to combat retail chargebacks

Delivery confirmations

Tracking information

Return/refund requests

Payment method details

Customer purchase history

Customer communications

Delivery confirmations

Tracking information

Return/refund requests

Payment method details

Customer purchase history

Customer communications

FAQ
How does retail chargeback software work?
Retail chargeback software works by automating the dispute lifecycle, specifically targeting first-party fraud and delivery disputes. The platform gathers retail-specific evidence, such as proof of delivery and transaction history, to validate legitimate purchases. This technology submits data-driven responses to banks, effectively recovering revenue that would otherwise be lost due to buyer's remorse or confusion.
What is first-party fraud and why is it such a problem for online retailers?
First-party fraud, AKA friendly fraud or first-party misuse, is when your actual customer disputes a charge they legitimately made. Maybe they forgot about the purchase, didn't recognize the billing descriptor, or simply changed their mind and found a chargeback easier than a return. Unlike stolen card fraud, these people did order from you, did receive the product, and still filed a dispute. It's maddening because you did nothing wrong. Justt helps by pulling the evidence that proves the transaction was legitimate: delivery confirmation to the customer's address, their purchase history with you, IP matching, and any communications where they acknowledged receipt. Banks need to see proof the customer got what they paid for, and Justt builds that case automatically.
A customer claims they never received their order, but tracking shows it was delivered. Can Justt help me win that dispute?
This is one of the most common eCommerce disputes, and yes, it's winnable with the right evidence. Tracking data alone isn't always enough. Banks want to see delivery confirmation to the cardholder's address, signature if available, photo proof of delivery, and ideally a match between the shipping address and billing address. Justt connects with your logistics providers to pull this documentation automatically and formats it according to what each card network requires. If the customer has a history of similar claims, we include that pattern too.
Chargebacks spike during the holidays. How does Justt handle seasonal volume?
Peak season is rough. Your order volume jumps, and a few months later the disputes follow. Most teams can handle their baseline dispute load, but when volume doubles or triples, cases slip through the cracks. Deadlines get missed. Justt scales automatically because there's no manual work per case. Whether you're dealing with 50 disputes a month or 500, the platform processes them the same way. You don't need to hire seasonal staff or watch your win rate collapse because your team is overwhelmed.
What happens if my chargeback ratio gets too high?
Nothing you want to experience. Visa and Mastercard both monitor merchant dispute rates, and crossing their threshold around 0.9% to 1% of transactions depending on the card network) lands you in a monitoring program. That means extra fees, mandatory reporting, and pressure to fix the problem fast. Go higher and you risk the MATCH list, which is a shared database that makes it nearly impossible to get approved by other processors. Some retailers have lost their ability to accept cards entirely. Justt helps keep your ratio healthy by recovering revenue on disputes you'd otherwise lose, and our insights dashboard tracks exactly where you stand.
How much time does fighting eCommerce chargebacks actually take?
More than most teams budget for. Each dispute needs delivery records pulled from your shipping provider, transaction details from your payment processor, customer communication logs, and sometimes return policy screenshots or product photos. Someone has to compile all of that, format it correctly for the card network, and submit before the deadline. Miss that window and you lose automatically. For a mid-sized retailer handling a few hundred disputes monthly, we're talking 20 or 30 hours a week of someone's time. Justt takes that off your plate by connecting to your systems and handling evidence gathering, formatting, and submission without manual effort.
Can Justt stop a dispute before it turns into a chargeback?
Sometimes that's the smarter play, especially for lower-value orders. Justt integrates with alert services like Ethoca and Verifi that notify you when a customer contacts their bank but before the chargeback officially hits. You can choose to refund proactively and avoid the chargeback fee, or let Justt fight it if the case looks strong. For a $15 order where the fee alone would cost you $25 to dispute, early resolution makes sense. For a $200 order with solid delivery proof, fighting is worth it. You get to decide based on real data.
Our team doesn't have time to become chargeback experts. Is Justt complicated to manage?
Not at all. Most eCommerce operations teams are stretched thin already, and nobody went into retail to learn Visa's dispute rules. Justt runs in the background without requiring expertise from your side. The platform connects to your existing systems, pulls the evidence it needs, builds arguments according to current card network requirements, and submits before deadlines. Your team gets a dashboard showing case statuses and outcomes, but the actual work happens automatically. We built it so you can recover revenue without adding another job to someone's plate.
How does Justt mitigate chargebacks?

Justt is an AI-native solution that automates every aspect of chargeback management – from collecting evidence to A/B testing submissions. Learn more about Justt

Most other solutions are either manual or semi-automated, and would focus on streamlining certain aspects of chargeback mitigation (e.g., by providing templates per reason code). Justt is built as hands-free automation where 99% of the work is handled without human intervention, using AI to continuously learn from previous results and maintain higher win rates than a traditional chargeback team could achieve.

Justt works with several of the world’s largest retailers, either directly or through our partner network. Our customers include Honeybook Simply, and many others.

Justt supports over 40 of the top PSPs out of the box, and can easily be adjusted to cover new ones. Native support includes the most popular retail PSPs such as Shopify. Stripe, Adyen, Paypal, AmEx, and many others.

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